Rap Snacks, the popular potato chip brand that features the faces of rappers like Cardi B , Migos, and Fabolous , has secured another bag. Last month, the company announced that it is expanding from local delis and convenience stores into 4, Walmart stores around the country. In addition, it is partnering with Slutty Vegan to launch two new vegan chips later this year. Each rapper is also given their own distinct chip flavor. Now, more than two decades later, Rap Snacks are being distributed via the highest-grossing company in the world. Lindsay says he landed the deal with Walmart about two months ago after a buyer at the retail giant reached out to his team. He knew the chips would be a hit after he sold cases of the product in his first meeting with a distributor. During that five-year stint, Lindsay worked as a brand manager for rapper Meek Mill , which provided him with deeper insight into the power of the artist. The brand then revamped and relaunched in with larger bags and selling for a higher price.
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For over 65 years, we have been offering unique products for our core year-old guests, who are high energy, technologically savvy, independent and always inspired by humor and irreverence. Starting out as a mail order company in , Spencer's opened its first retail store in at New Jersey's Cherry Hill Mall. From the outset, Spencer's quickly became an oasis within the mall environment offering our guests an entertaining experience both through its merchandising and product mix and grew to a national chain by the mid-'70s. In , under new management, Spencer's lifted the bar higher and set out to reinvent itself. Remaining true to its roots, this reinvention set Spencer's on the path to greatness in a subtle shift from Spencer Gifts to Spencer's in newly re-designed funky, industrial spaces with an award-winning downtown club look. Over time, Spencer's has become a one-stop trend shop for the latest pop culture styles. From TV shows and films to video games and anime, you'll find a little bit of everything at our stores. Spencer's now operates over stores throughout the United States and Canada, and is proud to be one of the longest running shows in the mall. Strong operating disciplines combined with our unique merchandising formula underpins our continued growth, as Spencer's has become a staple of the mall culture.
Speaking of munchies:
Though he looks much more like the video game version of a wax statue than his true self, his face—and a handful of other rappers—decorates the packaging of Rap Snacks. Rap Snacks were originally available in only Washington D. Around , the brand got quiet. For a while we'd just kind of operate them in three or four marketplaces. You know, until I felt like there's a lot more opportunity to come back and repackage the brand. His flavor has undergone five different bag designs, Lindsay says. The chips themselves, it should be said, are standard fare.
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